Privacy Policy

Last updated: 23 February 2026

Who We Are

ZeroPoint Marketing is a marketing agency based in London, United Kingdom. "ZeroPoint Marketing" is a trading name under which we provide our services.

For any questions about this privacy policy or how we handle your personal data, you can contact us at workwithus@zeropoint.marketing.


Information We Collect

Information You Provide

When you interact with us, you may provide the following personal information:

  • Name, email address, phone number, company name and project details submitted via our contact form
  • Account credentials when you register for and use our client portal
  • Messages and communications sent through the client portal

Information Collected Automatically

With your consent, we collect certain information automatically when you visit our website:

  • Pages visited, time spent on site and scroll depth
  • Referral source (how you arrived at our site)
  • Device type, browser and screen resolution
  • Approximate location (country and city level, derived from your IP address)

All analytics data is collected using our own first-party systems. We do not use any third-party tracking scripts, pixels or analytics services.


How We Use Your Information

We use the information we collect for the following purposes:

  • Responding to your enquiries and requests submitted through our contact form
  • Creating and managing client accounts on our portal
  • Delivering the marketing services we have agreed to provide
  • Analysing website usage to improve our site and services (with your consent)
  • Sending marketing communications, newsletters or updates (only with your explicit consent)

Legal Basis for Processing (GDPR)

Under the UK General Data Protection Regulation (UK GDPR), we rely on the following legal bases to process your personal data:

  • Consent — For website analytics tracking and sending marketing communications. You can withdraw your consent at any time.
  • Contract — For processing necessary to deliver our services, manage your client account and provide portal access.
  • Legitimate Interest — For maintaining website security, preventing fraud, and making improvements to our services based on general usage patterns.

Cookies

Our website uses a small number of cookies. All cookies are first-party — we do not set any third-party cookies.

Necessary Cookies

These cookies are essential for the website to function and cannot be disabled.

Analytics Cookies (Requires Consent)

These cookies are only set if you consent to analytics tracking.

We do not use any third-party cookies. No data is sent to external analytics platforms.


Data Sharing

We do not sell, trade or rent your personal data to any third party. We may share limited information with the following categories of service providers, solely to operate our business:

  • Hosting providers — for website and server infrastructure
  • Payment processors — for client invoicing and payment handling (client data only)
  • Professional advisers — legal and accounting professionals, as required by law

Data Retention

We retain personal data only for as long as necessary for the purposes set out in this policy:

  • Enquiry data — retained for 24 months from the date of submission, then securely deleted
  • Client account data — retained for the duration of our working relationship plus 6 years, in line with UK legal and tax record-keeping requirements
  • Analytics data — anonymised and aggregated, retained indefinitely as it cannot be linked back to any individual

You may request earlier deletion of your data at any time by contacting us. We will comply unless we are legally required to retain it.


Your Rights Under GDPR

Under the UK GDPR, you have the following rights regarding your personal data:

  • Right of Access — request a copy of the personal data we hold about you
  • Right to Rectification — request correction of inaccurate or incomplete data
  • Right to Erasure — request deletion of your personal data where there is no compelling reason for its continued processing
  • Right to Restrict Processing — request that we limit how we use your data
  • Right to Data Portability — request your data in a structured, commonly used, machine-readable format
  • Right to Object — object to processing based on legitimate interest or for direct marketing purposes
  • Right to Withdraw Consent — withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at workwithus@zeropoint.marketing. We will respond to your request within one month.

If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.


Data Security

We take the security of your personal data seriously and implement appropriate technical and organisational measures to protect it, including:

  • Encrypted data transmission using HTTPS across our website and portal
  • Secure password hashing for all account credentials
  • Access controls limiting data access to authorised personnel only
  • Regular review and updating of our security practices

Third-Party Links

Our website may contain links to external websites that are not operated by us. We have no control over the content or privacy practices of these third-party sites and are not responsible for their policies. We encourage you to review the privacy policy of any site you visit.


Children's Privacy

Our services are not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have inadvertently collected data from a child under 16, we will take steps to delete it promptly.


Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices or legal requirements. When we do, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your data.


Contact Us

If you have any questions about this privacy policy or wish to exercise your data rights, you can reach us through the following channels: